Tips to choose your skin serum wisely

All of us love shiny and happy skin and we never compromise on picking out what’s best to keep it that way! If you are skincare-savvy, there is no way you have missed out on buying the brand new skin serum available on the shelf.

With our constant on-the-go lifestyle, serums offer the perfect nourishment to protect your skin from dirt, pollution and UV rays. Serums are lightweight, smoother in texture and also easy to use. You can pump just enough of it on your palm instead of being worried about pouring extra. It is also easier to carry serum when on the go as there is no fear of it spilling in your bag. But before you make your choice of the perfect serum, let’s consider what makes them perfect for you!

Just like all your beautiful dresses demand the right accessories to make them perfect, all skin types require different type of serums to keep them flawless. Let the Lakmé expert guide you in making the right choice of serum to keep heads turning every time you step out:

Lakme Absolute Gloss Stylist Burgandy Burn - Review, Swatch

Can you believe that I've had this gloss for nearly six months now and it is only a few days back that I 're-discovered' it! Yup and the reason is my new found love for lip gloss which surprisingly is still going strong after three months. Now the name of this gloss is ridiculous and I honestly don't know what Lakme was thinking when they named it Burgandy Burn! I thought I had bought a piece which had a typo but I checked online and yes that is the name so I can't alter the spelling. Also, the color is far removed from burgundy. Thankfully, the name is the only weird thing about this gloss.

Lakme Claims: Now get super luscious lips with this revolutionary gloss that gives you high shine, high coverage for a lacquered finish. Recommended by Lakme make up artists for super glossy lips.

Features :
Professional finish gloss
High Shine, High coverage
Lacquered finish
Recommended by Lakme’s make up experts

Summer Skincare Tips from Lakme

It is that time of the year when the harsh sun rays will try and damage your usually flawless and glowing skin. Travel during the summer months can be quite a pain especially for women who have delicate skin. Women then try to hide their summer damaged skin with makeup which does not help for too long. To avoid summer skin damage, taking a few easy precautions will help work wonders and give the clear road to a tension free outing in the sun.


Here are a few easy steps to follow before you step out this summer:

Cleanse your face more than once a day

Skin gets clogged with dirt easily when you’re outdoors for long during summer. It is important to clean your face from time to time in the day to avoid dulling of skin.

Use a hydrating sunscreen:
Most women believe that using a sunscreen with high SPF is the best way to avoid sun damage but sadly this is not true. A sunscreen that helps in hydrating your skin, Vitamin B3 and Provitamin C is the ideal one as it helps in skin lightening, spot lightening and even toning. Try the new Lakmé 9to5 Hydrating and Mattifying Super Sunscreen with SPF 50 which gives your skin optimum protection against harmful UVA and UVB rays.

Avoid too much makeup:

Your skin is a lot more delicate during summer as compared to otherwise. Applying excessive makeup during the summers can further harm your skin and open up pores on your face. Try and use a sunscreen that also serves as a makeup base so that you don’t have to do too much layering on your face

Double your water consumption:

Water is the best way to keep you hydrated. Sufficient consumption of water also helps keep your skin smooth and prevents it from suffering from blemishes and dullness.

Discover the Art of Gloss - Lakmé Absolute launches Gloss Range with water-based skincare products and high-shine makeup

Redefining the beauty of sultry Indian skin, Lakmé for the first time ever, introduces a rare coming-together of skincare and makeup products with the Lakmé Absolute Gloss range. This exclusive range of skincare and makeup products by Lakmé is set to inspire yet another extravagant beauty trend that brings together the best of both. With Lakmé Skin Gloss Gel Crème, Lakmé Skin Gloss Reflection Serum, Lakmé Skin Gloss Overnight Mask and Lakmé Absolute Gloss Addict lipcolor, this range includes everything you need for a glossy hydrated look throughout the day.

Inspired by Gloss trends and adopted by the beauty experts and runways of the world, Lakmé Absolute brings to you the Gloss Look -a look perfected with hydrating care for skin and finished with high shine makeup.

The Lakmé Absolute Gloss range of products hydrate your skin to give you an overall glossy finish. Its light weight, smooth textures glide effortlessly on your skin accentuating its natural sheen. So, this summer prepare to flaunt your own gloss look with the following products from the Absolute Gloss Range.

Lakmé 9to5 Super Sunscreen presents ' LAKME SUMMER UP CONTEST'

Want to win exclusive Lakme 9 to 5 Super Sunscreen hampers and stand a chance to win an All Expense Paid Summer Vacation?

Just follow these two steps then:

1. Go to http://summerup.lakmeindia.com/

2. Submit your most creative & innovative summer care skincare tip

Lakmé will then select best 3 entries every week for three weeks and gratify them with loads of Lakmé hampers!

At the end of the contest, Lakmé will select 1 lucky winner amongst the 9 shortlisted, who gets a chance to avail an all-expense paid Super-Summer vacation for 2.

What are you waiting for? Enter the Lakme Summer Up Contest Now!!

Lakmé Lipstick exchange offer is back!

Lakmé, India’s leading makeup brand is back with its annual Lipstick Exchange Offer. It’s time to do away with all those old lipcolors and give your lips a fresh look with Lakme’s wide and new range of lipsticks.

Get any old lipstick and avail the Lakmé lipstick exchange offer in any of the following two ways-:

- Get Rs. 50/- off on purchase of any 2 Lakme Enrich Satin lipsticks

- And if that’s not the pick for you, avail Rs. 100/- off on the purchase of select Lakmé lipsticks worth Rs. 600/. (You can avail this offer on a range of lip colors like Lakmé 9to5 Matte Lipcolors, Absolute Matte Lipstick, Lakmé Absolute Aquashine Lipcolor as well as your favorite glosses like Lakmé Absolute Plump &Shine Lip Gloss and Lakmé Absolute Gloss Stylist)

Please note: This Lakmé offer cannot be clubbed with any other Lakmé offer running at the counter at the same time. The Offer is not valid on exchange of Lip Liners, Lip Balms and Lip Gloss Tubes. Offer valid from 21st April 2014 to 21st May, 2014.

Available across all Lakmé beauty advisor counters across India.

Lakme 9 to 5 Mattifying and Hydrating Super Suncreens - Review

Lakme 9 to 5 Mattifying and Hydrating Super Suncreens

I definitely know how important sunscreen is for the health of my skin but it is one product that I invariably miss out on before stepping out. And the reason is that I dread the application! Practically all sunscreens that I have tried till date have made my face greasy, sweaty and irritated including sprays, matte finishes, everything. I have tried Lakme's Sun Expert range as well and the result was pretty much the same so I honestly did not get too excited when I first heard about the new Lakme 9 to 5 Hydrating and Mattifying Super Sunscreens with SPF 50. I would have probably given them a miss unless Lakme sent them over for review and now after trying them out for about a week, I'm in love. Read on to know why...

Lakmé presents five D.I.Y. looks with the new Eyeconic shades

This summer, give your black kajal a break! Let your eyes be the focus as you go Eyeconic in color with five brand new looks from Lakmé. The all new Lakmé Eyeconic in shades of White, Green, Grey, Brown, and Blue let you give a twist to your traditional ‘Black’ eyes, making them look bigger and more dramatic. With the new range by your side, you can go from natural earthy eyes during the day to totally mesmerizing smokey eyes at night.

Created in collaboration with Daniel Bauer, Lakmé Make-up Expert, the five unique looks have been demonstrated through the gorgeous Kareena Kapoor. True to their name, ‘White Intervention’, ‘Divine in Green’, ‘Grey Goddess’, ‘Brown Haze and ‘Bolt of Blue’ will make sure that this summer, all attention stays on your eyes!. Look inside for details of how to create the looks.

Get ramp ready with the new Lakmé Perfect Radiance Polishing Serum and Intense Whitening Light Crème

Lakmé, India’s iconic beauty brand is known to innovate continuously and add new products to its repertoire across cosmetics, salon services and skin care. To give your skin its perfect radiance in the comfort of your home and turn the entire world into a ramp, Lakmé introduces the Perfect Radiance Intense Whitening™ Serum and Perfect Radiance Intense Whitening™ Light Crème.

Busting Myths on Gel nails – by Lakmé Salon

Pic Source - Nail Designs Idea

There’s nothing like a fresh coat of nail polish to help you complete your look. Even better, being able to flaunt those beautiful nails for 2-3 weeks. Style Gel is best recommended to Working Professionals who have to be groomed all the time. It is a time saving service. Sounds like a dream, but is it safe for your nails? There are a lot of myths about gel nails that range from silly to outrageous.

Experts from Lakmé Salon share some interesting facts about Gel nails. 

Gel manicures are a relatively new trend. Here's how it works: a special type of gel polish is applied to the nails and then cured under a UV or LED light. This hardens the polish into a glossy coat that's super durable and resists chipping. Unlike acrylics, you don't have to drill or file down your natural nails. Gel nails are also odorless and don't require the same harsh chemicals to apply. So you end up with a manicure that stays chip-free and shiny for up to four weeks. And best of all, they dry instantly!

The emission spectrum in lamps used for drying the gel, differs from the lamps in the tanning bed. Hence unlike what most people think, it most certainly does not cause skin cancer.

Acetone should never be used on gel nails or even normal nails as they damage the nail bed, alternately one must use a nail remover. You can apply a different nail color on your Gel colors nails and can remove it with a Nail Polish Remover. Your Gel color will continue to remain intact & you will also get a change in style.

Do’s and Don’ts for Gel nails

Do's

• RESPECT your skin, nails & health. Wear rubber gloves for all cleaning, scouring, sanding, painting etc.
• FILE ONLY. Preferably, get your nail technician to do this.
• When damaged, get your nails REPAIRED by your nail technician as soon as you can.
• Remember, your nail extensions are JEWELS not TOOLS. While nail extensions is tough, it is not indestructible!
• Use ACETONE FREE nail polish remover ONLY!
• Soak fingers in warm water & mild soap 5-10 minutes to soften dirt, then scrub gently underneath nail with a nail brush or soft toothbrush.

Don'ts

• Don’t expose your nails to harsh chemicals, petroleum products, abrasives or household cleansers to avoid crumbling of gel nails.
• Don’t bite or cut your nail extensions as it can shatter damaging your natural nail plate.
• Don’t glue broken or lifted extension nails. Glue isn’t watertight.
• Don’t use your nail extensions to open cans, or anything else that puts them at risk of breaking.
• Don’t use acetone or regular nail polish remover.
• Don’t gouge dirt from under your nails with pins, needles, metal nail files or any other sharp object. You may cause infection under the nail.

Introducing the new Lakmé 9to5 Super Sunscreen

Lakmé, India’s iconic beauty brand, has introduced the new Lakmé 9to5 Super Sunscreen with SPF 50 to give you the right 9 to 5 look. Its sheer lightweight formula gets absorbed so easily that it can be worn alone, over a moisturizer or under your Lakmé 9to5 make-up. Lakmé is known to innovate continuously and add new products to its repertoire across cosmetics, salon services and skin care and the Lakmé 9to5 Super Sunscreen is yet another addition to this list. If you are looking for that gorgeous finish along with sun protection, then the Super Sunscreen is just what you need as it also serves as a makeup base.

Lakmé 9to5 Super Sunscreen is apt for women with very little or no time to layer their skin with multiple products. What makes this new Sunscreen from Lakmé “super” is the fact that it feels great on your skin and does not leave a white patchy appearance. For the first time, a sunscreen by India’s no 1 brand, Lakmé, is giving you dual benefits.


The new Lakmé 9to5 Super Sunscreen comes in two variants:

· Lakmé 9to5 Hydrating Super Sunscreen - for normal to dry skin

· Lakmé 9to5 Mattifying Super Sunscreen - for oily skin

Lakmé’s Ticket to Fashion- Your chance to meet Kareena Kapoor

Lakme’s ‘Ticket To Fashion’ – an online contest that runs in conjunction with the most coveted fashion platform – Lakmé Fashion Week, gets bigger and better in 2014! This year, fans from across India not only get an opportunity to attend the Lakmé Fashion Week S/R 2014 but also one lucky winner will get a chance to get up close and personal Style Diva Kareena Kapoor.

The ‘Ticket To Fashion’ campaign which went live on February 7th is a simple contest that lets your eyes do the talking. All you have to do to participate is to share a picture of a moment when you felt that your eyes expressed more than words ever could. Upload this Eyeconic look on http://eyeconic.lakmeindia.com. After an online voting for the best ‘Eyeconic Look’, one lucky winner with maximum votes will get the exclusive opportunity to meet Kareena Kap0or. Apart from the grand-prize winner, four five other participants will get picked for an all-expense paid trip to India’s premier fashion event- Lakmé Fashion Week Summer/Resort 2014 which is being held at Grand Hyatt, Mumbai from 12th March-16th March 2014.

So what are you waiting for? Log onto http://eyeconic.lakmeindia.com/, and grab your chance to meet the diva herself!

Contest entries valid till 26th February 2014, so hurry up!

Lakme launches the Absolute Illusion make-up range this summer

This summer create an interplay of light and colors with Lakme Absolute Illusion make-up range. Lakmé unveils the statement for the season which will be showcased by Rajesh Pratap Singh at Lakmé Fashion Week Summer/Resort’14 Grand Finale with Kareena Kapoor.

Lakmé Absolute Illusion will comprise of eight metallic shimmer eyeshadow monos and four limited edition nail colors. Lakmé’s trend forecast for the season is dominated by bold lustrous eyes in metallic pearl hues of Pink, Gold, Blue, Black, Starlight and Peach.

Lakme Absolute Color Illusion Pearl Eyeshadow can be used wet for a molten look or dry for a metallic finish. The limited edition Lakme Absolute Color Illusion Nails come in four dual tone shades that are sure to be this season’s must-haves.

The rich colors of the entire collection reflect a modern style that will take centre-stage at the Lakmé Fashion Week Summer/ Resort 2014 Grand Finale. Rajesh Pratap Singh’s collection, inspired by Lakmé Absolute Color Illusion, will represent his signature style of simplistic cuts and minimal but flawless detailing.

Price: Lakme Color Illusion Eyeshadow at Rs.750

Price: Lakme Color Illusion Nail Paint at Rs.200.

The products will hit stores across India from March 21st 2014 onwards.

Lakme's Valentine's Day Gift

A Valentine’s Day gift that goes straight to the heart!

Lakmé brings to you an offer you can’t resist...

Gone are the days when teddy bears, flowers and chocolates were the only gift options! Lakmé brings you the most special and precious gift option that is sure to bring a smile on the face of your loved ones.

The offer entails buyers to purchase products worth Rs 1000 from Lakmé’s list of products below and in turn get a 24k gold plated heart shaped pendant and chain from Estelle absolutely free.

This offer is valid on the purchase of the following products:

1. Lakmé Absolute Mousse 
2. Lakmé Absolute Gloss Stylist 
3. Lakmé Forever Silk eyeliner 
4. Lakmé Absolute Matte lipstick 
5. Lakmé Plump and Shine lip gloss 
6. Lakmé Fast and Fabulous Nail colour 
7. Lakmé Lip Love Lipstick 
8. Lakmé Aquashine lip colour

This glamour pack from Lakmé will not only make the task of buying a gift easier but, it will also give her the perfect look for the date night.

*Offer Valid from 1st February 2014 to 28th February 2013.
*Offer is available at all Lakmé Beauty Advisor counters across India

Tips on how to use the Lakme Eyeconic White Kajal

It's Time To Strike White with Eyeconic!

From Snow White in fairytales, Megan Fox in Hollywood to the sexy Bollywood diva Kareena Kapoor everyone is in on a new beauty secret- White!. This new colour trend has made its way from runways and fairytales to mainstream make-up routines the world over. It is a shade that helps achieve a range of looks from ‘sexy siren’ to ‘subtle princess’ with a single stroke of the pencil. The new range of kajal pencils by Lakme Eyeconic includes the unmissable white kajal that marks a new dawn in eye-styling. The unconventional Eyeconic White also allows you to experiment with your style and wardrobe and challenge yourself to be adventurous everyday. For generations, the black kohl has ruled the make-up box of every contemporary Indian woman with its ability to quickly brighten the eyes with minimal fuss. Now it’s time to break that code and widen the gaze by adding white to your make-up essentials.

Here are a few quick tips to add some adventure to your eyes.

Tip #1: Highlight the Inner Corner
Use white eyeliner to highlight the inside corner of your eyes. Starting from the corner, fan out about a centimeter on the top and bottom lid. This will make your eyes brighter and very captivating..

Tips #2: Layers of Color

Produce a white line of your top lid twice as thick as you would normally apply a black kajal. Next, apply black or brown liner on top of it with a line about half as thick. This will create a double eyeliner look that makes your eyes stand outwith a little drama.

Tips #3: Under Your Brows To Highlight Your Brow Bone
Use the Lakme Eyeconic White kajal to accentuate your eyes by highlighting your brow bone. This can be done with simple sweeps underneath the brow then smudging it along the brow bone.

The Ultimate Secret to Happy Skin

Your smile conveys several things; it not only reflects your state of your mind but also the state of
your skin. Flaunt your happy glowing skin all day along with a simple skin care routine.

Cleanse daily
Keeping your skin spotlessly clean is essential. However, with the rising stress and pollution levels, it can be quite a task. Also with extensive cleansing, your skin is likely to lose moisture. Therefore, it is important not only to keep your skin clean but also retain its moisture. Choose a cleanser wisely that not only wipe the impurities away but also replenishes the facial skin with the required moisture and nutrients.

Moisturize regularly

Other than a smile, one of the greatest ways to wipe out the sulking expression on your face is to treat your face with a luxurious amount of moisturiser or day cream. Day creams contain light moisturizers and antioxidants which rehydrate the skin through the day. Day creams can also used as a primer before applying a foundation and/or a compact powder to obtain an even skin tone. Choose a multi-tasking product wisely that contains collagen boosters to replenish your skin and keep it healthy and moisturized. Recommended by experts, Lakmé Youth Infinity Skin Firming Day Cream with Insta Collagen BoostersTM improves elasticity to tighten skin. SPF 15 PA++ protects skin from UVA/UVB, luminising pearls instantly brightens skin tone and niacinamide lightens skin to give you the perfect sculpted look.

Protection against UV rays

Whatever the season may be, don’t forget the sunscreen. It will give you radical protection from the

sun’s harmful rays that can cause tanning and put a damper on your quest to maintain

youthfulness.

Other than these beauty essentials, a good lifestyle and a happy state of mind also contribute to a

smiling skin. So, make sure you incorporate them as well.

Some Interesting Day Cream Myths Busted

Here are the most popular myths about day cream and their rebuttal:

Myth #1
If you use night cream, then you do not need to use day cream. Day cream and night cream both are important as they have different effects. If you do not use a day cream you will deprive your skin of protection against the UV rays of the sun, free radicals, oxidants and all kinds of harmful environmental effects. You don’t need to use day cream only when you plan to stay at home all day and even then, only on the condition that your skin feels well hydrated.

Myth #2
Oily skin does not need day cream. This misconception is also completely wrong. Oily skin needs just as much protection as any skin type and although it sounds strange, it needs moisturizing too. If you are of the oily skin type, choose a day cream which does not contain fats, but instead hydrates and protects
the skin from the sun. A well selected matting day cream can make oily skin look fabulous.

Myth #3
The more expensive the day cream, the better its quality. This too is nothing more than a myth. The basic ingredients in all day creams are pretty much the same. You can see for yourself by checking out the ingredients list on the label of the packaging. The difference in pricing comes from the fact that more expensive creams also contain additives such as vitamins and other natural ingredients.

Press Release: Lakmé presents new Eyeconic White Kajal!

After the phenomenal success of Lakmé Eyeconic Black Kajal, Lakmé brings home yet another international trend in the form of Lakmé Eyeconic White- an innovation that’s likely to break all codes of traditional kajal usage'.

Eyeconic White

For years, the black kajal has remained an integral part of an Indian woman’s beauty regime, but the new Lakmé Eyeconic White promises to change the game for eye make-up. Spotted at several runways internationally this is a first of its kind introduction by Lakmé in India. Along with white, Lakmé also introduces four must-have shades of brown, blue, grey and green to the Eyeconic collection.

Eyeconic Green

The Eyeconic shades by Lakmé are easy to apply and require zero maintenance, just like your regular black. In merely one stroke the kajal promises a smudge-free professional finish up to 10 hours. It comes with a waterproof formulation that allows one to be carefree while washing face or even travelling. It is dermatologically tested and is safe to apply with its two-way retractable twist-up format.

Speaking about the outstanding looks created for Eyeconic’s new range, Natasha Nischol, Lakmé Make-up Expert mentions, “The new range of Eyeconic is extremely unique and promising. White is an exciting color for the eyes, which can be used in the waterline to open up your eyes, or in the inner corners for the hint of brightness. Alternately you could also use it on the upper eye lids alone or with another color for a more dramatic effect. We have crafted some amazing looks with Kareena Kapoor to showcase the potential of this unusual color. Each color from the range is very unique and thoughtfully chosen to suit the Indian skin type. As a make-up professional, I am confident that this launch will surely create waves in the beauty and fashion scene in India.”

Shades of Lakme Eyeconic Kajal are priced at Rs 250 (0.35 gm) and will be available at all leading beauty stores starting 21st December 2013.

Lakmé Skin Gloss Winter Intense Moisturizer - Review

I have very dry skin in winter and one of my major problems is that while there are plenty of lotions available to treat dry body skin, there aren't that many face moisturizers that are light, non-greasy and provide good hydration and protection against dryness. So glad that Lakme's newest product, the Skin Gloss Winter Intense Moisturizer is out to fill that void. I've been using the moisturizer for about a week now and really liking it.

Lakmé Skin Gloss Winter Intense Moisturizer

Lakmé Skin Gloss Winter Intense moisturizer, is a face moisturizer, designed keeping in mind your skin requirements during winter. It protects your skin from the harsh and cold weather, and also can be used as a primer for your make-up. The price is Rs 100 for 60 ml, Rs 195 for 120 ml, Rs 299 for 200 ml. 

The packaging of the product is very simple and not too appealing. Its a regular plastic bottle with a slight curve and a flip top cap. The texture of the lotion is not too thick or runny and spreads evenly. I like that the lotion is non-sticky, non-greasy and gets absorbed into the skin quite fast. In terms of providing hydration, this does a great job. It keeps my skin supple and well moisturized for nearly 8-9 hours and I don't feel the need to reapply in between. As per the claim of it being a primer for makeup as well, not really. It does act as a good foundation for makeup and preps the skin well but only as a moisturizer. 

The Lakmé Skin Gloss Winter Intense moisturizer is a really good product for winter and can be used by all skin types. Its non-greasy, non-oily, gets absorbed fast, provides good hydration for nearly 8-9 hours and is priced very reasonably. Don't expect it to do the work of a makeup primer but if you are looking for a moisturizer to combat dryness, you can try this out. 

*PR Sample. Honest review

Lakme Absolute Creme Lipstick Caramel Kiss - Review, Swatch

Finding that perfect nude lipstick is not an easy job and I know many of you will agree with me on this. I've been at it for years and while many shades have come and gone, nothing really made me shout out and say Yes! I have finally found the one! But that changed after I came across the shade Caramel Kiss from Lakme's Absolute Creme lipstick range. One swipe across the lips and I was in love!

Lakme Absolute Creme Lipstick Caramel Kiss

The Absolute Creme lipsticks were launched recently and these are amazingly good. The packaging is very sleek, the texture is smooth and just glides on the lips, is very well pigmented, light weight, lasts for nearly three hours on me, gives a semi-matte finish and is mildly hydrating. 

Caramel Kiss is a brilliant nude color and just perfect for the Indian skin tone. This is all brown but what I love is that it's got the correct balance of not being too light or too dark. Nude lipsticks have that quality of either making one look like a ghost or extremely dull, boring and aged. Caramel Kiss does not do either. Whether you are very fair or very dark, this color will look equally good.  It looks specially good when paired with smokey eyes and I've used it in my "Easy Smokey Eyes and Nude Lips Tutorial" video. You can actually pair it with anything and wear the color safely both during the day and night. I know I'm going on and on about how good the lipstick is but then it really is!

Lakme Absolute Creme Lipstick Caramel Kiss Swatch

And this is how i look wearing Caramel Kiss..

Caramel Kiss is priced at Rs 600 and available everywhere. I would have been happier if it was around Rs 500 but then it still is pretty reasonable. What I don't like is the strong caramel scent of the lipstick and the fact that it does not last beyond three hours. Apart from these cons, it's total love! Do check it out if you've been looking for that perfect nude lipstick 

What is your favorite nude lipstick? Do share in the comments below.

Lakmé launches Lakme Absolute Drama Stylist range of eye make-up

This festive season, accentuate your best features with Lakmé’s new range of dramatic make-up. Be it stylish soirees or a simple occasion to celebrate, the chic collection comprising of the very unique and smooth Lakmé Absolute Drama Stylist Shadow Crayon and Lakmé Absolute Drama Stylist Shadow Duos will ensure you have a smooth transistion into the festive mood.

Adding to its list of innovative, world-class make-up, Lakmé launches the very exciting Lakmé Absolute Drama Stylist Shadow Crayon, designed to deliver high colour payoff and professional finish. The cutting edge technology behind the product ensures that it glides smoothly and can be worn both as an eyeshadow or an eyeliner. This unique eyewear is easy to use and comes with a smudgeproof and creaseproof formula for those dramatic eyes.

The product is priced at Rs. 750/- and is available in eight shades including White,Turquoise, Purple, Olive, Pink, Bronze, Grey and Blue

Lakmé Absolute Drama Stylist Shadow Duos come with an incredible oil-powder formulation that delivers high colour pay off with intense shading. Crafted for the woman who wants to dramatize her eyes with colour, this professional finish, wet-dry shadow is the right option.

The Shadow Duos comes with a fantastic dual application feature which allows you to use the shadow both wet and dry application.

The dry application is the perfect pick to accentuate the eyes with its superior blending quality and velvety smoothness. The versatality of the product also allows it to be used in wet format to create a bold rich look to go with the festive season!

The product is priced at Rs. 650/- and is available in four perfectly coordinated shades named - Pink Wink, Blue Shadow, Purple Haze, Lime Time.

Do y

How to apply the Absolute Drama Stylist Crayon:

Step 1: Pick from the gorgeous line up of eight shades of crayon eye shadow which matches your festive ensemble Step 2: Apply the shadow directly with the pencil tip onto the eye lid. Step 3:  Since the crayon comes with a quick dry formula, smudge the color quickly on the eye lids Tip: Can also be applied as a liner

How to apply Absolute Drama Stylist Shadow Duos:

Step 1: Choose from a palette of pink wine, blue shadow, purple haze to match your ensemble Step 2: The lighter shade can be applied as a base on the lid with the applicator.  Step 3: The dark shade can be applied and the two colours can be perfectly blended to create a dramatic look Step 4: Accentuate the look with applying Absolute Kohl Ultimate Kajal Step 5: For a wet application, damp the applicator and swipe the required amount of colour Tip: Go subtle by day and dramatic by night with this wet and dry eye shadow!