Friday, 23 November 2012

New Launch - Matrix Biolage Scalptherapie Anti-Dandruff In-Salon Service and home-care



One of the most common hair problems that people face today is Dandruff. Being seasonal in nature, its absence gives a fake impression of permanent riddance. But come winter and the snip in the air, the problem starts resurfacing. Matrix brings to you the professional solution for dandruff flakes – Biolage Scalptherapie Anti-Dandruff In-Salon Service and home-care.

MATRIX has two separate product categories – In- salon: Professional Anti-dandruff Purifying Service and At-home: Anti-dandruff shampoo. This complete Biolage Anti-dandruff Solution provides 5 scalp and hair benefits.

·         Controls Dandruff Flakes* – Active ingredient ‘Piroctone Olamine’ eliminates dandruff flakes*
·         Helps Prevent Recurrence Of Dandruff* - Active ingredient ‘Piroctone Olamine’ limits the growth of dandruff causing bacteria on the scalp
·         Soothes Stressed Scalp – Restore scalp balance, leaving it more comfortable
·         Eases Scalp Irritation – Soothing Biolage formula reduces scalp redness and itchiness
·         Leaves Hair Healthy and Beautiful – The gentle Biolage formula purifies the scalp and leaves hair manageable with a healthy shine

This is a professional service, and is available only in MATRIX salons.
Visit your nearest MATRIX salon to get the latest Anti- dandruff in-salon service and purchase the Anti – dandruff shampoo from the salon for long lasting effect.


About MATRIX
Matrix, part of L’Oreal’s Professional Products Division, is the No. 1 professional hair color and haircare company in the US reaching out to over 275,000 salons across the globe. Matrix was founded in 1980 by Arnie Miller, an American hairdresser, with a vision to revolutionalize the salon industry and empower the hairdresser to Dream, Dare and Succeed.
Matrix offers an extensive portfolio of innovative, high quality products to cover every salon need across all categories – haircare, haircolor, styling and texture. All formulae feature advanced smart technology to deliver expert professional results and simplified solutions.
The Matrix product portfolio in India includes Socolor.beauty, Wonder.Brown and now Wonder.Black haircolor ranges, including special hi-lift shades for naturally dark Indian hair. The Biolage and Opti.care  hair care range offers professional, in-salon hair treatments as well as home-use products. All Biolage products are developed using natural ingredients and the latest technology. Opti.Straight and Opti.Smooth hair straightening ranges provide two services - a quick, accessible straightening and a premium, luxury re-bonding service. Matrix also has a smart range of styling products Design Pulse.
Matrix products are distributed exclusively through Matrix Salons across India.

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